August 01, 2020 3 min read
By: Serenity Carr
My first reaction to the protests against racism and police violence across the country was a whirlwind of intense emotions. I felt grief and repulsion at the brutal and senseless murders of George Floyd and Breonna Taylor. I felt shocked and disappointed that justice was not being served. I felt angry and frightened that protesters demanding justice were met with rubber bullets and tear gas.
The unending images of police brutality were horrific and hard to process. I know it’s not the fault of individual police officers, but of an unjust system. While the violence escalated, I felt intense guilt. I thought, “What have I done for racial justice? All I’ve done is make baby food!” My guilt was joined by a realization: white privilege means that I have not had to think about race in my work or in my life. I have not had to understand racism in order to survive.
While I have been able to look away, I can't deny that our success at Serenity Kids has been advanced by our unearned privilege. I know now that if we were not white, we would not have been able to start this company as easily as we did. Lower- to middle-income white families have four times as much wealth as Black families in the U.S. Wealth disparity allows white entrepreneurs like us to amass wealth more easily, especially with the help of family and friend contributions, making our startup ventures less risky than those of Black entrepreneurs.
I realized that because white privilege has given us access to more business opportunities, we have a duty to use our voice to elevate less privileged voices. The legacy of slavery, police violence, and institutional racism is not our fault, but we can help break the cycle of oppression.
As George Floyd struggled with his last breaths, he called for his mama. For the person who would protect him, save him, love him. Mamas, that’s our job! We may not know what it’s like to lose our own child to racist violence, but those losses are grieved by mothers everywhere. We will stand together and dismantle the systems that hurt the children of humanity. And we will raise our babies to continue that work.
It’s time to move beyond guilt and find our role in the movement for change. Food access, birth, and early education are all racial equity issues. And our industry, the baby care industry, encompasses all of these! To understand how we can most responsibly act in our field, we’ve partnered with others who know more than we do. From these conversations, we’ve committed to these steps toward racial justice:
By taking action, we are finding our place in what the activist Deepa Iyer calls the “social change ecosystem.” There is an important role for each of us to play. We want to be better builders, storytellers, and guides for a liberated world. We hope to build that better world with you, for all of our children.
Explore the resources below, and let us know what you think! What questions do you have? What other insights have you learned? What opportunities have we missed? Let’s help each other grow as disruptors of racial injustice. When we started Serenity Kids, we made a commitment to build a healthier world, one baby at a time—and that commitment means nothing if it is not actively antiracist.
Additional Resources for Parents
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January 04, 2021 4 min read
Introducing solids is a phase that invokes a lot of emotions for parents - excitement, anxiety, and even a little bit of sadness as it comes as a sign that your little one is growing up. This phase also comes with some decisions - when to start, what to offer, and what approach to take.Some families choose to offer purees while others choose a newer approach known as baby-led weaning (BLW), while some do a combination of both that’s called Baby-Led Introduction to Solids (BLISS)! Read to learn more about each method.
December 14, 2020 8 min read 1 Comment
I am 2 years postpartum and still wearing maternity shorts. None of my pre-baby shorts fit, and I just can’t bring myself to spend money on larger pairs. After sharing this struggle on Instagram, I was flooded with so many positive uplifting messages. Here are some of their stories.
December 07, 2020 5 min read
Check out our free, revolutionary ebook by Dr. Sarah Ballantyne (The Paleo Mom) and Serenity Kids co-founder Serenity Carr. Learn the essential nutrients needed for baby's growth, macronutrient ratios, how to make a balanced meal, and more.